Types of Music Videos
PERFORMANCE
FOO FIGHTERS // BEST OF YOU
Performance videos often rely on a lot of shot of the band or artist singing, dancing or performing to a track – often these are cut with shots of other things. Performance videos are commonly used with artists within the alternative or rock genre as it presents them as being an organic artist that is ‘all about the music’. The example I have chosen is Best Of You by Foo Fighters, the video includes shots of the band performing but also quick shots of a random video footage.
NARRATIVE
MONSTA X // ALL IN
Compared to a performance video, a narrative music video doesn’t have any shots that refer back to the band or artist performing. Instead they normally have a fabricated storyline, characters and a plot for the viewer to follow. Sometimes the storyline mimics the lyrics and other times it doesn’t. The example I have chosen for a narrative music video is All In by 몬스타엑스 MONSTA X. The plot follows the story of 7 boys who live in a harsh environment and the actions they have to take in order to leave for a better life.
CONCEPTUAL
DAVE MATTHEWS BAND // EVERYDAY
A conceptual music video doesn’t include any shots of the performers or follow a story line. Most of the time, conceptual music videos are very abstract and make no sense but sometimes to the artist they have a strong, deeper meaning. The example I have chosen is Everyday by Dave Matthews Band. The video follows a man just randomly hugging people.
HYBRID VIDEOS
PERFORMANCE/NARRATIVE
FALL OUT BOY // THIS AIN'T A SCENE, IT'S AN ARMS RACE
For a hybrid music video, it common to see performance and narrative mixed together to utilise different elements from each type into one. For example, This Ain’t A Scene, It’s An Arms Race by Fall Out Boy is a Performance and Narrative hybrid as we get see Fall Out Boy performing but we also get to follow a storyline of how they celebrate the fame life.